July 9, 2010, Newsletter Issue #31: Keep it Fresh

Tip of the Week

Increase your search engine placements by keeping your content fresh. Some website owners obtain high search engine rankings and then refuse to change their website out of fear that it will negatively impact their rankings. But it's fresh content that keeps visitors coming back to your website. Add fresh content at least once per month. By the second month of deployment you should see the impact of a steady stream of new content, and this can easily be tracked.

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Byron White